Terex Cranes has appointed Dean Barley as Vice President and General Manager, North America Cranes.
In his role Dean, will continue to grow and expand the company’s ongoing customer-focused efforts to become easier to do business with and strengthen customer relationships, before, during and after the sale of all product lines offered by Terex Cranes in North America.
Dean brings an impressive resume to Terex Cranes, having served with the Terex Construction team in a series of leadership positions in both the United Kingdom and the United States. Notably, he served as Director of Sales for North America, was promoted to Terex Construction Americas General Manager and became Vice President & General Manager for the Construction Americas & Global Aftermarket business in 2012.
He assumes this role from Dan Slater, who has accepted the role of Vice President, Terex Business System (TBS) and Manufacturing Strategy, Terex Cranes, based in Schaffhausen, Switzerland.
Over the past year and a half, Terex Cranes has been working to improve customer and product support, reduce cost and complexity, and become easier to do business with. The company has aligned its resources and focused the organization to achieve these objectives.